Printed Wallpaper for Axminster Tools

THE CLIENT

South West-based Axminster Tools & Machinery distributes their wares across the entire UK, Ireland and continental Europe. 

A wholly family-run affair, with over four decades of experience in the industry, Axminster Tools have placed themselves at the forefront of the mail order tools and machinery industry thanks to their outstanding service to both trade professionals and DIY hobbyists.

THE BRIEF

Axminster Tools are long-term clients of ours. Over the years, we’ve managed to build an effective working relationship with the Devon-based tool merchant. Lately, we have been spearheading a range of rebranding and marketing initiatives, including some high-quality signage displays for their large retail stores. Axminster Tools know they can always bank on us to supply a first-rate service and equally high-quality product.

For this particular project, the client was looking for us to print and install wall graphics at their Axminster head office. The two large graphics, including a high-definition image of a wood planer in action and a selection of company-focused slogans, would be installed using our range of printed wallpaper.

Printed wallpaper is an exceptionally popular product in our range. We have the ability to transform any commercial space with the high-definition artwork of our client’s choice. 

Whatever design, image or graphic you can think of—we can print it directly onto premium-quality wallpaper. 

So, if like Axminster Tools, you’re looking to inject an office space with some vibrant, eye-catching aesthetics, we can always deliver with printed wallpaper.

THE SOLUTION

We supplied the client with two large wall graphics for the contact centre at their Head Office in Axminster.

The first image, featuring a super high-resolution photograph of a wood planer and accompanying brand-focused slogan, was full-colour printed onto MD5A Hi-Tac white vinyl and finished with a matte laminate. This finish gives the printed wallpaper vital UV and scratch resistance properties. 

The final dimensions of the wall graphics measured 5640 by 1160mm. Even artwork on this scale is visually razor sharp; bursting with colour and clarity thanks to the quality of the print.

Onto the painted red wall within the office, we applied matte white cut vinyl text to create another branded slogan: To Create a global Axminster Tools Woodworking Community. The pristine white lettering onto a deep red background creates a high-impact, easily readable display. 

For all the artwork created for the client, our studio made rigorous checks to ensure it was print and production-ready. We also proofed the final visuals with the client before going ahead with production.

Every stage of the project was completed by the Creative team; from the initial design stage right through to the final installation at the Axminster head office. Another first-rate product and service provided for our long-term clients!

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Posted on May 21st 2021

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