New Fascia Signs for Dovecote Trading Company in Poundbury, Dorchester

Dovecote Trading Company is an independent shop selling women’s clothing, jewellery, homeware and gifts. 

The shop sits on a corner, with a teal-painted shopfront on one side and an open brick colonnade on the other. Both sides had a plain rendered band above the ground floor and no sign on either. So the client asked us to put the Dovecote name on both.

The challenge

The two sides of the shop work differently. Passers-by usually see the teal shopfront first, but a notice on its door sends customers round to the entrance under the colonnade. The signs needed to identify the shop from either approach.

On the colonnade side, the fascia band sits high above deep brick piers, and the entrance below is set back in shade. That sign had to read clearly from street level, and fitting it meant working at height above a public walkway.

The solution

We made two matching flat panel fascia signs in navy. Each carries the Dovecote dove-and-foliage logo and the business name in white serif lettering. Against the pale render, the navy is easy to read from the pavement, and it sits comfortably next to the teal joinery on the shopfront side.

Our installation team fixed both panels mechanically to the render, with fixings at the corners and along the top and bottom edges. For the colonnade sign, they worked from a mobile tower scaffold set up on the street.

What we delivered

• Two flat panel fascia signs, navy with white logo and lettering

• One sign above the teal shopfront

• One sign above the colonnade entrance

• Mechanical fixing to the rendered fascia band on both sides

• On-site installation using a mobile tower scaffold

The outcome

Dovecote Trading Company now has its name on both sides of the building, so customers arriving from either direction can find the shop and its entrance. The two signs match, so both sides read as one shop.

Services used

Fascia & Shopfront Signs, ACM Signs and on-site installation.

Looking for new signage for your shop?

We make and fit signs for independent shops, restaurants and local businesses across West Dorset and East Devon, from our workshop in Axminster. Our design and installation teams can take a sign from first artwork through to fitting.

Talk to us about your signage project