Signage & Feature Wall Artwork for Waffle Lyme in Lyme Regis

Waffle Lyme is a family-friendly, non-profit café in Lyme Regis serving homemade Liege waffles, coffee, breakfast, and lunch, with a small play area for under-4s.

As part of the launch, the space needed visual features that would feel unmistakably on-brand, while also working hard in a real café environment: creating atmosphere, encouraging dwell time, supporting the family offer, and giving customers memorable moments to photograph and share.

The challenge

A new venue has to earn trust quickly − especially on a prominent high-street location. The interiors needed warmth and identity, but also had to remain practical: high-traffic areas, varied lighting, and sightlines that work for both seated customers and families moving through the space.

The brief was to create standout, brand-aligned graphics that would elevate the café experience without overwhelming it − and to extend that identity to the exterior so the venue read clearly from the street.

The solution

We delivered a set of large-format environmental graphics designed to zone the space and add personality at key touchpoints.

Inside, feature walls were used to create “anchor” moments: a bold illustrated mural that brings energy and detail into the seating area, and a large typographic statement piece designed to feel crisp, contemporary, and highly shareable.

In the family area, a softer illustrated coastal scene of Lyme Regis helped the play zone feel intentional and integrated, rather than added on − supporting the café’s under-4s offer while keeping the overall look cohesive. The artwork was supplied by a lady whose company is called Earlybird Graphics, and we made it fit the intended application.

Externally, the venue identity was reinforced through the installation of the main shop signage, helping the frontage feel established and easy to spot from Broad Street.

What we delivered

A coordinated visual package including:

• Large-format interior wall graphics, including feature murals and typographic statement artwork

• Family/play-zone environmental graphics to support the under-4s area

• Exterior branding/signage installation to strengthen street presence

• Print production and on-site fitting to ensure clean alignment, edges, and durability in a working café environment

The outcome

Waffle Lyme now has a distinctive, welcoming interior with clear visual “moments” throughout the customer journey − from arrival, to seating, to the family area. The graphics help the café feel established, photogenic, and brand-led, while remaining practical for day-to-day service.

With the exterior identity in place and the interior zones visually defined, the venue reads confidently as a destination café − supporting a comfortable experience for all ages.

Services used

Environmental graphics design, large-format print and production, wall graphics, installation planning, and on-site fitting.

Looking for Fascia and Shop Signage in Dorset and the South West?

If you need a joined-up approach to branding across physical locations, we can help you plan the practical details and deliver production-ready graphics and signage.

Fascia & Shop Front Signs