Marketing Week Live organisers add new features and exhibitors

The organisers of Marketing Week Live, a series of exhibitions and shows running in June 2011, have announced a number of exciting additions to the event.

For starters, the total floor space will be expanded in order to accommodate the 18 per cent increase in exhibitors expected this year. The number of people setting up their display stands this year is expected to increase in line with 2010, which saw a 34 per cent increase in exhibitors.

The expanded floor space will also play host to a collection of new features for the show, such as the Marketing Week Live Village sections which focus on customer loyalty and motivational marketing. Also new for this year will be the inspiration wall, a drop-in PR advice centre and the Olgilvy Ideas Shop and experiential display.

Marketing Week Live will this year be held at in the Olympia Grand Hall in London on 29th-30th June. Organised by Centaur Exhibitions, the event encompasses four major shows - the In-Store Show, the Insight Show, the Data Marketing Show and the Online Marketing Show.

Paul MacDonald, who is the portfolio director for Centaur Exhibitions, said:

"Marketing Week Live is returning with even more features, creating the one-stop shop for marketers and offering the latest knowledge to help them build strong campaigns, from strategic planning to social marketing and brand metrics,"