When Just Gin were launching their mobile, family run bar to be used at events across the South West, they came to the Creative Graphic Design team for the initial concept logos and company branding. The brief was to design the branding across the company, including logo design, vehicle graphics branding, uniforms and stationery.
Working alongside our graphic designers, Just Gin were able to visit our premises in Axminster and discuss the project in detail. Working as an integrated part of Creative Solutions is an integral part of how the design team work. By working under one roof with sign specialists, experienced printing and exhibition professionals means they can share knowledge in the workplace, enabling them to understand the practical aspect of transferring any design to the printers.
Just Gin were looking for a classy, bold appearance that appealed to clients for weddings and events across the South West. With this in mind, our head designer Leigh came up with a range of logos with varying aesthetics. The client was then able to hand pick and suggest small changes to the logos to ensure the end product was exactly as they liked it.
From there, Leigh was able to devise brand guidelines that were to be applied across the range of clothing, stationery and vehicle graphics to ensure a uniform appearance. A similar process ensues for each design, initially various concepts are created and the client is able to physically sit alongside our designers and adjust as they please.