THE BRIEF
Needing very much a bespoke and custom recreation of his logo, a meeting on site at the gallery was organised with Mr Flannigan, our Design Team Manager, and our Sales Representative to gauge ideas, and how we could creatively replicate his logo for the gallery front.
Installations were needed for the main header board at the top of the shop, and the large open window front. The logo and window display needed to be eye-catching, but not obstruct visibility into the gallery, to entice walkers-by to stop, view, and enter the gallery.
Whilst on site the idea was struck to make the logo out of coloured acrylic, layered, to make the logo 3 dimensional. Nothing like this stands in the immediate area of the gallery, nor I believe have we created a logo like this before! This fantastic idea would act as a focus point to draw peoples eye, but simple and contemporary in its construction.
The artwork was provided by Mr Flannigan, and our Design Team and Production set to work re-creating the logo in a vector format to transform into acrylic and vinyl.