The biggest factor in what pavement sign you need is how frequently the message needs to be changed. Each business will have its own unique needs, with some needed to change the message daily, whilst others may require a permanent fixed promotion.
A restaurant owner for example might want to regularly change the display with different menus or special offers, so a chalk board would suit them best. On the other hand a hairdressers might only change their display seasonally, so a pavement sign like the ecoflex would be better suited.
Other factors include how much space you have available, whether it's foot traffic or road traffic that will see it, the exposure to weather and how portable you need it to be.
Utlimately there's always going to be a pavement sign that suits your needs. If you're not sure where to start, speak to the experts here at Creative Solutions for great advice.