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Wayfinding Totem Signage for Miller's Farm Shop

Wayfinding Signage

Wayfinding Totem Signage for Miller's Farm Shop

Monolith and Totem signs are often used as wayfinding signage, branding awareness, or in any situation requiring maximum visual impact.

Miller's Farm Shop opted for a rustic timber and steel totem frame, with ACM panels to welcome you to the site!

Miller's Farm Shop

"Run by James & Olivia Miller, Millers Farm Shop has been growing and selling locally sourced produce for over forty years. The shop is an Aladdin’s Cave of the most sumptuous food imaginable... The friendly atmosphere of a family-run working farm with people, who really know their stuff and are passionate about great food, completes this heavenly shopping experience." Millers Farm Shop, About Us

Wayfinding Totem Signage for Miller's Farm Shop
Wayfinding Totem Signage for Millers Farm Shop - Entrance & Exit Sign

Wayfinding Totem Signage

We have been incredibly fortunate to work with almost all the businesses at the blooming Miller's Farm Shop site, including the main Farm Shop & Cafe, Ria's Scent Lab Signage & Pavement Signs, Colwin Way Woodturner's signage and window graphics, and Not Just Travel's external sign & window graphics.

Now expanding the site signage to assist visitors access the site with ease and offer a future-proof wayfinding solution is right up our street (or totem)!

Wayfinding totem signage refers to tall, freestanding structures typically found in public spaces, such as retail parks, campuses, or urban areas, that provide directional information and other important guidance to pedestrians and visitors. These totems often incorporate multiple signs or panels mounted at different heights, allowing for various types of information to be displayed, such as maps, directions, points of interest, and safety instructions.

The design of wayfinding totem signage is crucial for effective navigation, as it needs to be clear, intuitive, and visually appealing. Colours, branding, symbols, and typography are carefully chosen to enhance legibility and understanding, especially for diverse audiences. You can also incorporate lighting and digital displays to improve visibility and real-time updates and advertising.

These totems play a vital role in helping people orient themselves within complex environments, reducing confusion, enhancing accessibility, and improving the overall experience of navigating public spaces.

Digital Artowrk Proofing Sheet For Wayfinding Totem ACM Panels
Wayfinding Totem Signage With ACM Panels for Miller's Farm Shop

Creating Customer Friendly Spaces

Creative Solutions collaborated closely with Millers Farm Shop to design and implement a customised wayfinding totem signage solution tailored to the farm shop's specific needs and branding. The Miller's team constructed a timber and steel frame with horizontal slats, providing a sturdy and visually appealing structure for displaying various panels close to the entrance and exit.

At the top of the totem, a "welcome" board was installed to set a positive tone for visitors upon arrival. Following Millers Farm Shop's branding guidelines and feel, Creative Solutions incorporated eight business name panels with arrows, guiding customers to different areas and the occupied huts on the site.

Additionally, a thoughtful touch was added with a "thank you for visiting" panel positioned on the rear of the totem, offering customers a friendly farewell message as they exit the site. This attention to detail enhances the overall customer experience and strengthens the connection between the farm shop and its visitors.

By conducting a site visit to measure and offer advice on panel sizing, Creative Solutions ensured that the signage was not only visually appealing but also functional and easy to read. This collaborative approach resulted in a successful wayfinding solution that meets both the practical needs and branding objectives of Millers Farm Shop.

Looking for Wayfinding Signage?

Monolith & Totem Signs

Get In Touch

Need to discuss your business signage, special print or display needs? Get in touch via our contact us page to discuss and talk about your project. We have worked with many businesses to produce both small and large-scale pieces, be it for a boutique high street shop or a large international chain! Our expert Quotations Team, in-house Design Team, and Installations Team are all on-hand to provide information and assistance.

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Posted by Samantha on April 20th 2024

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