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Make Your Banner Stands BETTER

TIPS & ADVICE | exhibition

Make Your Banner Stands BETTER

EXHIBITION SEASON IS HERE AGAIN

Choosing A Banner Stand For Your Show

Once again exhibition season is upon us - with all the excitement, possibilities, and dare I say it, hard work that it involves. 

If you've chosen a banner stands for your show, then you already know that they are a really versatile medium: a great choice. Here are some ideas to help you get the most out of them, and make the maximum impact.

WHAT HAVE YOU GOT TO SAY ABOUT YOURSELF?

Believe me when I say your audience desperately wants to be engaged, excited and inspired. If you can give them that you are on to a winner.  So think really carefully - what is your story? What are you offering them at this show? If the audience is only going to remember one thing from your banner stand, what is it going to be?

HIT THEM WITH IT!

What you position at eye-level must be absolutely compelling. Are you going for words or pictures? What is your key message, your key story, for this exhibition?  Pare it down to its bare bones, distil it further till you are left with its concentrated pure essence, and then hit them with it!

DON'T WASTE ANY SPACE

The bottom 36" is generally considered the least effective area to use for important information. However, it represents lot of space that you are paying for, so get creative about how you get peoples attention. Play with different design strategies: ‘grab and guide', ‘jig-sawing', ‘long range high impact.' 

KEEP IT SIMPLE

You want to get your point across and for it to be remembered, right?  Think clean. Think clear. Think high impact.  Use bullet point with caution - after all, this is a show. No one wants to feel like they are reading a page of your annual report.

IMAGES

To create the most stunning professional banner stand, you need pin-sharp graphics. Images need to be of high-resolution quality. For the technically minded, images should be 300dpi @ 25% in CMYK. We will check your artwork on receipt but you do need to be made aware by your designer if any images are not to this standard and he will advise you accordingly of the risks involved in using sub-standard images.

PROFESSIONAL GRAPHIC DESIGN SERVICE

Why not use our in-house design team to help you make the most out of your display units.

Our designers will work with you to create a professional design to your exact specifications. You can be as involved in the design process as you want to be, either working side by side with our designers or giving them your design brief.

Unlike some other companies, we want to offer value for money, so we ensure that you are only charged for the actual time taken to create your design (minimum 15-minute intervals). Formatting a quick layout may be free of charge where all logos and text are readily supplied. 

IMAGES DESIGN SET-UP GUIDE & ARTWORK TEMPLATES

All products that accept graphics have templates available through our website on the product page. You can read our Artwork Set Up Guide here.

Browse Banner Stands

Banner Stands

Get In Touch

Need to discuss your exhibition stand, stand design and layout or printed branding? Get in touch via our contact us page to discuss and talk about your project. Our expert Sales & Estimation Team, Graphic Design Team, and Installations Team are all on-hand to provide information and assistance.

Get in touch to discuss your options

Posted on January 20th 2011

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