THE BRIEF
Having just recently reopened her Axminster store, after weeks of unexpected closure due to the COVID-19 pandemic, Louise felt that now was the perfect time to inject new life into her Lou La Belle shopfront with some smart new fascia signage. The client contacted Creative Solutions to see if we could help.
For any retail business in Axminster, shopfront signage is an important, highly-effective method of attracting customers to your store.
A well-thought-out, engaging shopfront will catch the attention of a potential shopper and encourage them to walk through the door. It’s no good having the finest product on the high street, if the customer isn’t first convinced by the aesthetics of your shopfront. Fascia signage can be the embodiment of your brand, and, for a new customer, the first impression of your company.
Lou La Belle offer high-end ladies’ fashion and accessories, so the signage needed to reflect that same level of quality. Stand-off lettering is a popular choice with many retailers in the UK, thanks to its unique visual impact and modern aesthetic—as well as the numerous material and lighting options available. This was the perfect fascia design choice for Lou La Belle.
In addition to the shop signage, Louise was also interested in making use of our Social Distancing (COVID) Range by ordering a set of protective antiviral acrylic screens which could be placed around the store. As businesses in Axminster start to reopen their doors, there’s an added impetus on shop owners to ensure that staff and customers alike are placed in a safe and hygienic environment. These acrylic signs are the ideal product to encourage social distancing and to help prevent the spread of germs.