MITRE is a kitchen fitting business owned and operated by Paul Emmett. Serving East Devon, South Somerset, West Dorset and the surrounding areas, Paul provides a timely, professional service to homeowners, landlords, agents and developers. He specialises in full refits but is also happy to take on small refurb projects and other jobs such as plastering.
Paul has fitted kitchens for several years with experience of all major retail brands, as well as many bespoke brands. Recently, Paul decided to rebrand his business.
THE BRIEF
To design and print a van vinyl
We were contacted by Paul to design and print new livery for his van. Paul drives around in a van all day, so it is a great platform for local advertisement. After a consultation, it was decided that the van’s pristine white paintwork would be preserved, and a contrasting vinyl would be used to bring his brand to life on the road.
It was decided that Paul’s last name should be on the van, as a nod to the highly personalised service he provides. The elements for the side vinyl would be the brand name, a telephone number, and Pauls’ last name. For the rear, Paul wanted a photo of a kitchen on show with a telephone number and his website’s address.